ABOUT US — RANCHERA FAMILIA

A Legacy of Land, Craft, and Community

Ranchera Familia is a family-run boutique hemp farm rooted in craftsmanship, heritage, and a deep respect for the plant. What began in 2018 in Oregon has grown into a thriving small-batch operation in California’s Central Valley, where sun-grown hemp and award-winning genetics come together to create premium, compliant CBD flower.

Who We Are

We’re a family of cultivators, breeders, artists, and land stewards committed to growing clean, transparent, small-batch hemp. Our work is guided by tradition, innovation, and a shared belief that plant medicine should be grown with intention—and made accessible to all.

What We Do

We produce organically grown, terpene-rich CBD hemp flower using clean farming practices, regenerative approaches, and craft-level attention from seed to harvest. Every batch reflects high standards, deep knowledge, and pride in our lineage.

Where We Come From

Ranchera Familia is led by Sue Carlton (Ranchera Mami) and Brian “Crocquito” Surabian, a cultivation and breeding duo deeply connected to the land and the legacy of Crockett Family Farms—a name respected worldwide for decades of award-winning cannabis genetics.

Their combined backgrounds in boutique farming, genetic development, artistic direction, and community education shape the identity of the ranch today.

Our Values

We stand for:

  • Craftsmanship over shortcuts

  • Integrity in cultivation

  • Art and creativity in everything we produce

  • Education and empowerment for growers and consumers

  • Clean, compliant, honest farming

  • Community and collaboration, from small farms to large cultivators

Why We Love This Work

Because we love the land, the plants, and the people who connect with them.

We believe great hemp comes from great intention—and that every harvest tells a story rooted in resilience, family, and the shared power of plant medicine.

The Story of Ranchera Mami

Sue Carlton, known as Ranchera Mami, is the creative director, co-founder, and head cultivator of the ranch. With a background in agriculture, art, and community organizing, she brings a distinct vision to the farm—blending heritage, science, and storytelling.

Sue is recognized for:

  • Developing boutique hemp genetics

  • Educating communities through workshops and field days

  • Speaking at cannabis and agriculture conferences

  • Advocating for transparent, sustainable farming practices

  • Building spaces where growers of all backgrounds can learn, connect, and grow

Her role reflects leadership built from experience, creativity, and dedication to the culture of cultivation.

The Crockett Legacy

Brian “Crocquito” Surabian is part of the Crockett lineage—home to Crockett Family Farms, one of the most respected genetic families in the cannabis world. Together with his family, Brian has helped preserve, refine, and expand some of the most beloved genetics grown around the globe.

This heritage of breeding excellence forms the foundation of Ranchera Familia’s approach to cultivation today.

Why We’re Here

To grow exceptional hemp.
To preserve craft genetics.
To educate and uplift our community.
To share the ranch lifestyle with those who appreciate authenticity, quality, and purpose.

This is Ranchera Familia.
A family. A farm. A legacy in bloom.